The arena of Digital marketing is extremely competitive and highly volatile… During the start of annually the strategists in neuro-scientific digital marketing sit at their desk to design and discuss upcoming trends, difficulties and opportunities to bring out strategies to take those marketing techniques to the next level! James A
The conventional methods that were used couple of years back are no more a way. In the ever changing market these techniques, either became outdated and vanished or evolved itself as new strategy. The techniques that were used last yr may well not be locating the same importance, relevance or order of preference!
After learning and analyzing the rising trends, the strategists have lined up the most effective marketing techniques that is going to move the field this 12 months and beyond!
Digital Advertising Strategy is one expression that is echoing all over the place!
Mobile phone centric
Everybody knows that Google has removed all websites that are not cellphone friendly. Certainly not only Google, remaining search engines and other digital platforms will also start doing this! The websites and applications that are mobile phone optimized only will remain!
Apart from mobiles, other handheld devices, wearable technologies like smart watches and other smart devices will find top a place in digital marketing techniques.
Videos to rule!
Videos already are a rage on digital websites. In the coming years, video based advertisements, and other marketing techniques will certainly dominate the scene and heavy investments will be pumped into!
Like Bebo and Facebook, many other social media websites will be fitting that plugins for those video internet.
Content, as it is called the ‘King’ of digital marketing, is going to reach another level of importance. Well devised, high quality content will always order a respect in the market. Creativity, skill and knowledge on the written subject is likely to make a huge difference! Interactive content has already found its way as the best digital marketing strategy…
Just not writing, in-depth discussion and analysis of things in the content is exactly what that is expected from the marketing strategists!
Every smart phone end user will have at least 5 or 6 programs in their handset. Applications are now made to cover every aspect of the day-to-day life activities… Via necessities to fun area, from many people arriving from all walks of life to profession, Software are there for everything! Slowly, websites will be replaced by these programs!!
Networking communities are already enjoying an enviable position in the marketing market. It will remain among the most favourite hang-out places of the young generation… Twitter like sites are expected to lose its place in digital marketing, and Facebook and other video supporting sites will come out with various innovations, creating a revolution in digital marketing strategy!